Product Marketing Specialist

Job details

Job title
Product Marketing Specialist
Marketing & Communications
Post date
Feb 5, 2024
Job ID
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Product Marketing Specialist

Full-time |  Marketing | Location – Olathe, KS, 66022

We are looking to hire a motivated Product Marketing Specialist! As Product Marketing Specialist you are responsible for developing and safeguarding a smooth client experience and communication from product search to the moment of purchase specific for engine parts and hydraulics.


  • You develop a concrete, impactful and measurable tactical omnichannel marketing plan, as well as related resource and budget planning.

  • You define the market intelligence and customer needs to build a solid marketing plan.

  • You define competitive advantages, value propositions and USPs and translate technical expertise into a commercial strategy.

  • With the customer always at the top of your mind, you create impactful online & offline push and pull content, including campaigns to activate the product groups of your portfolio.

  • You are responsible for the creation of sales tools to enable our Sales department to market our products effectively. 

  • You are responsible for the preparation and rollout of commercial training for the regional Sales staff and the resellers.

  • You prepare and orchestrate product launches in order to make them a success in all EMEA and APAC submarkets.


We’re looking for someone who can come up with simple solutions to complex problems. To join us you need:

  • You have a Bachelor’s Degree in Marketing, Electronics or Mechanics 

  • You have at least 3 years of experience in a Marketing and Technical environment 

  • You have technical affinity. Knowledge of hydraulics, electrical components, engine components, electronics or driving/transmission parts is a plus. 

  • You communicate clearly in English, other languages are a plus. 

  • You are an analytical and a result oriented thinker. 

  • You have strong communication and organizational skills 

  • You have a high sense of ownership and take initiative

  • You must be able to read, write, and speak English


You’ll be part of a people-centric culture, where your well-being matters.  Our comprehensive package offers standard benefits such as medical, dental, and vision, plus unique benefits such as our onsite health clinic and our incredible dollar for dollar 401(k) match up to 6%. At our HQ, there’s an on-site preschool, restaurant and where you can get active or enjoy our regular team get-togethers. 

We also offer:

  • Hybrid work schedule 

  • Opportunities for professional development, including access to LinkedIn Learning and many in-house/external training courses


TVH is a global business with a family atmosphere, where people are at the center. We value clarity, mutual respect, kindness and open communication. Our people are down-to-earth, easy to work and engage with. We welcome differences and celebrate new ideas.


TVH is a parts specialist for quality parts and accessories for material handling, industrial vehicles, and construction and agricultural equipment. Working at TVH is opting for a company that excels as an international market leader and is well-known for its unstoppable craving for innovation.

TVH is an Equal Opportunity Employer. TVH will not discriminate against applicants based on race, color, religion, national origin, sex (including pregnancy and gender identity), sexual orientation, genetic information, or because they are an individual with a disability or a person 40 years old or older.

Ashley Adams

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