Department
Ecommerce & Digital
CRO Specialist
Full-time | Global eCommerce | Location – Olathe, KS, 66062
In Global UX, we are transforming every aspect of how our users will engage with our brand worldwide. And with this evolution comes the challenge of expanding our team and processes to craft dynamite experiences throughout our Omnichannel & Marketing Experience organization. We are seeking an ambitious CRO Specialist who will report to the Global Lead of UX to extend our experimentation team to enable us to ask more questions about what users need.
YOUR ROLE AND RESPONSIBILITIES
You’ll deliver short and long term projects that support the business strategy. This will involve:
Design, Execute, Analyze: Develop and manage A/B tests and optimization experiments with precision and creativity, interpreting data to uncover trends, insights, and opportunities.
Craft Compelling Content: Create persuasive and engaging content, including micro-content, tailored to diverse audience segments, driving conversions and enhancing user experience.
Communicate Insights: Prepare comprehensive reports and presentations to effectively communicate findings and recommendations to stakeholders.
Collaborate for Success: Work closely with digital marketing, UX design, and development teams to implement and test new ideas and strategies.
Monitor and Adapt: Continuously monitor the performance of online experiments and make necessary adjustments to stay ahead of the curve.
Stay Ahead of Trends: Stay up-to-date with industry trends and best practices in CRO, digital marketing, and user experience.
Embrace Ambiguity and Strive to Bring Order to Unknowns: Be incredibly comfortable with diving into the ambiguous to shed light daily.
HOW TO SUCCEED / YOUR PROFILE
We’re looking for someone who can come up with simple solutions to complex problems. To join us you need:
Bachelor’s degree in Marketing, Communications, Statistics, or a related field.
1-3 years of experience in a CRO role with a strong background in writing and creating A/B tests in Optimizely.
Proficient in data analysis and interpreting complex data sets to derive actionable insights.
Excellent writing skills with the ability to create compelling and engaging content.
Good understanding of digital marketing, user experience, and conversion optimization principles.
Experience with web analytics tools (e.g., MixPanel, Google Analytics) and data visualization tools.
Ability to work collaboratively in a fast-paced, team-oriented environment.
Strong problem-solving skills and attention to detail.
Excellent communication and presentation skills.
Experience in the B2B eCommerce sector.
Knowledge of HTML, CSS, and JavaScript is a plus.
Familiarity with additional experimentation platforms and methodologies.
WHAT’S IN IT FOR YOU
You’ll be part of a people-centric culture, where your well-being matters. Our comprehensive package offers standard benefits such as medical, dental, and vision, plus unique benefits such as our onsite health clinic and our incredible dollar for dollar 401(k) match up to 6%. At our HQ, there’s an on-site preschool, restaurant and where you can get active or enjoy our regular team get-togethers.
We also offer:
Hybrid work schedule
Opportunities for professional development, including access to LinkedIn Learning and many in-house/external training courses
PEOPLE ARE AT OUR HEART
TVH is a global business with a family atmosphere, where people are at the center. We value clarity, mutual respect, kindness and open communication. Our people are down-to-earth, easy to work and engage with. We welcome differences and celebrate new ideas.
ABOUT TVH
TVH is a parts specialist for quality parts and accessories for material handling, industrial vehicles, and construction and agricultural equipment. Working at TVH is opting for a company that excels as an international market leader and is well-known for its unstoppable craving for innovation.
TVH is an Equal Opportunity Employer. TVH will not discriminate against applicants based on race, color, religion, national origin, sex (including pregnancy and gender identity), sexual orientation, genetic information, or because they are an individual with a disability or a person 40 years old or older.
Recruiter
Ashley Adams